This Is Marketing 1

FSI, January 2008. Man, that looks cozy. A dog, a cat, and a kid in a 300-square-foot cinder block apartment. Seriously, Howie, we've got to get out of here.


Postcard, February 2008. Interesting angle and scale with that golf cart patch. Eccentric shadow work, too. It's a shame their cars wouldn't fit, though perhaps they live on the golf course. It is worth mentioning that Tom and Mary did find love in the world's cleanest garage, and enjoyed many more happy years together, six to be exact.


Scrap of paper, March 2008. Speaking of the search for love, this piece of guerrilla marketing was found crumpled on the street, hopefully not dropped by its target audience, here known as "female." An exciting, timeless mix of scribbled screed and interweb. Take a dollar to Kinko's, use the free paper cutter, and never be lonely again.


Storefront, July 2008. Oh, that scrappy little CVS and their "can-do" attitude! Give the people what they want with a no-nonsense sign that even the drunk can read. Clear, inexpensive, eye-catching asterisks. You had me at "*****Liquor****."